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Emerging Social Media Platforms and How Brands Use Them
In the intricate realm of digital marketing, understanding the nuances of various social media platforms is crucial for brands aiming to connect with their target audiences effectively.
While giants like Instagram, Twitter, Facebook, and YouTube have long dominated the...
Website Optimization on a Budget: Easy Tips to Boost Your Search Engine Ranking
For many of us today, when we need something whether it’s a response, idea, product, technique, or service we start by asking search engines. Google alone gets 3.5 billion searches per day. Just the way search engines have become an important aspect of our life also...
DATA-DRIVEN DECISIONS: HOW ANALYTICS CAN MAKE YOUR DIGITAL MARKETING POP
In the fast-paced world, digital marketing business staying ahead of competitors requires more analytics than creativity. Using a data-driven decision-making process to analyze the data is beneficial to digital marketing strategies.
The data-driven decisions in digital...
START-UP SECRETS – 5 HACKS TO SKYROCKET YOUR TRAFFIC AND SALES (Without Breaking The Bank)
Did you know that 90% of start-ups fail within the first year? This is often due to a lack of sales and traffic. Welcome to the world of startups, where innovation meets determination.
Unveiling the secrets of startup success involves a blend of vision,...
5 GOOGLE ADS MISTAKES KILLING YOUR STARTUP’S BUDGET ( AND HOW TO FIX THEM)
We would be looking at the mistake in Google ads which kills startup budget and ways on how to fix them but before going into that, we have to have an understanding of what google ads entails.
Google Ads is Google’s online advertising program. Google Ads is a...
From Zero to Hero: The Ultimate Social Media Growth Guide for Nigerian Startups
Have you ever wondered why some Nigerian startups skyrocket to social media fame while others remain in the shadows, despite offering equally valuable products or services?
In today’s digital age, a robust social media presence can make or break a business. For...
Social Media Challenges Your Small Business Must Overcome
Social media poses as one of the greatest assets for businesses to attract new clientele, boost engagements and generate revenue. However, with the ever dynamic nature of trends, navigating social media can also prove to be quite a hassle.
For a new business venturing...
Cost of copywriting service in Nigeria
In the freelance world, it is very difficult to estimate the price of copywriting services because they are customized for each project. However, you can make a lucrative business out of your copywriting services if you consider a few factors and decide how to charge your...
HOW TO KNOW DIFFERENCES BETWEEN DIGITAL MARKETING AND TRADITIONAL MARKETING
In past times, humans had need for effective communication and exchange in the context of economic transactions. Thus, marketing emerged as a response to address this specific need and more needs like information and satisfaction of needs and wants, in a marketplace.
That...
STARTING YOUR OWN ONLINE BUSINESS CHECKLIST
Starting your online business is a bit like planning to build a store in the real world. You know, before you lay the foundation and stack up the blocks, you’ve got to put some important things in place, but this time you’re doing all these things on the...
